Center Up: How We Built It

Center Up is a education product. Multilingual platform for an educational organisation — memberships, programmes and university prep.

Live at centerup.am.

We document the stack publicly so future teams know why each layer exists — not just which logos appear on the slide deck.

1. 01Next.js — App Router, SEO, and fast marketing surfaces
2. 02Supabase — relational data, auth, and predictable queries at scale
3. 03Multilingual — chosen for reliability and team familiarity on this scope

Every addition passed a simple test: does it reduce code we own, or does it introduce an ops burden we are ready to carry?

We favor thin vertical slices early: auth, one critical user journey, admin visibility, and production deploy. That proves the architecture before feature sprawl.

• Clear API boundaries between UI, business logic, and integrations
• Observability on the paths that affect revenue or trust
• Staging environments that mirror production data shape, not just code
• Performance budgets on public routes before launch marketing

Delivery focused on operability: the client's team can run day-two without guessing how deploys, content, or support flows work.

• Production deployment with documented runbooks
• Admin or operator tooling where the product needs live updates
• Public launch with analytics on critical funnels
• Handoff session covering monitoring and incident response

Explore the live product at centerup.am — or browse more case studies in our archives.